IDEAS WORTH THINKING ABOUT
Insights & Deep Dives.
Practical thinking on case acceptance and efficiency.
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13 patients who will cost you more than money
Not every patient is worth keeping. Learn the 13 patient types that drain your time, energy, and profit — and what to do about them.
How to massively increase case acceptance
Clinical skill doesn't matter until a patient says yes. Here is a practical framework for dentists who want to communicate more effectively and accept more cases.
Dental practice stands on 3-legs
Every dental practice does just three things: attract patients, gain their agreement on treatment, and deliver the care. Get all three right and the practice thrives.
The cost of clutter
Clutter isn’t a mess — it’s a hidden tax on your attention, your speed, and your clinical confidence.
Don’t Explain Procedures. Explain Outcomes
Patients are looking for outcomes, not explanations of the nuts and bolts.
A Behaviour That Makes Patients Doubt You
Patients notice when you soften the truth — even when you mean well. It makes them doubt you.
Instantly Make Patients Trust You More
When explaining treatment to patients, a simple question can boost trust enormously.
Step away from the computer.
Lunchtime in a dental office should be for relaxing, not writing treatment notes. Doctors need to delegate.
What’s your time worth? (the maths that will change how you buy)
Trying to keep costs down may be damaging your productivity. If a material will make you more efficient, buy it!