Help patients say ‘yes’ to the dentistry they need.

A situation every dentist knows.

A patient comes in with major problems. You diagnose carefully, put together a solid plan, and spend 45 minutes at their next visit walking them through it. They nod, thank you, and say they’ll think about it.

A month later you ask your nurse what happened: “Oh, they rang and asked us to transfer their records to the dentist down the street.”

That moment stings. And it leaves you with a question that’s hard to shake: what went wrong?

But, with the right systems incredible things can happen:

“On average I was doing 2 or 3 crowns per month. After attending Mark’s course I got acceptance for 7 crowns on the first day back at my practice.” — New graduate dentist

“In my 40 year dental career I’d never done a full-mouth case. At Mark’s course I learnt how to present them. In the first month after the course I started 3 full-mouth cases. The scary thing is that those cases were there all the time I just didn’t realise it.” — Experienced dentist

The answer is not your technical skills.

Every patient interaction can be refined until the getting case acceptance becomes as easy as doing a class I composite. The four pillars of case acceptance are rapport, getting the patient to understand the seriousness of their problems, getting your own thoughts in order and a systematic explanation.

Superb dental communication can be made into a checklist.

This course is based on optimising those four pillars. When that’s done a dentist or a team member can get acceptance for quality dentistry and even full-mouth cases quickly and with very little stress and effort.

You don’t need to overhaul your whole practice to feel the difference. Start working on the four pillars and you’ll see improvement within hours, not days.