IDEAS WORTH THINKING ABOUT
Insights & Deep Dives.
Practical thinking on case acceptance and efficiency. Select articles by length or topic.
An epiphany
Occasionally you have a realisation that is so important that it changes everything.
Asymptomatic cracked tooth
Discovering an unexpected crack is one thing. Communicating it to a patient who feels nothing — and getting them to act — is another challenge entirely.
Why patients don’t buy on price — and what they actually buy on
It’s possible that you have been undercharging.
Problems in practice
Problems will happen. It’s how you deal with them that makes all the difference.
Business success
Dental school teaches you how to fix teeth but doesn’t teach you how to run a profitable business.
Are we all on the same page?
Staff need to give patients the same treatment explanations the dentist does. Inconsistency quietly destroys case acceptance.
Do you have sufficient staff?
Understaffing is one of the most common and most costly efficiency problems in dental practice. Here's how to recognise it and fix it.
Advice for recent graduates
The first few years after graduation are difficult. Here are some suggestions to help you.
Pressuring patients is dangerous
Never pressure patients into treatment. It is counter-productive and dangerous.
The power of creativity
Constantly experimenting with new ideas is a way you can make big progress in your practice.
How to have amazing systems
Great systems make your life easy and can make your patients say “wow”.