IDEAS WORTH THINKING ABOUT
Insights & Deep Dives.
Practical thinking on case acceptance and efficiency. Select articles by length or topic.
Presentation really matters
Success in case presentation is a matter of the right presentation.
An incomprehensible conversation
Sometimes with communication, the harder you try the worse it gets.
Successful staff meetings
Effective staff meetings are vital to running a successful dental office.
Do you have a BS website?
Do you have a genuinely authentic website or is it a generic one?
Excellence through guesswork
Guesswork is very helpful (maybe even essential) in running your practice successfully.
Why discounts don’t work
Discounting attracts the wrong patients, scares away the right ones, and makes your loyal regulars quietly furious. Four reasons to hold your fees firm.