IDEAS WORTH THINKING ABOUT
Practical ideas for better dentistry.
Thinking on case acceptance and efficiency to create a more successful practice.
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Mea culpa. I was wrong!
I made a mistake in dismissing 6-handed dentistry. It really does work.
Charging by time
Charging purely by time kills the incentive to improve. Charging purely by item ignores the difficult patient at 4pm on a Friday. Here's the hybrid approach that actually makes sense.
4 x productivity gain
A dentist tried out 6-handed dentistry and treatment times came down dramatically.
Discounts. Ugh!
Discounting your fees to fill your appointment book is a trap. The most successful practices charge higher than average fees — and never discount. Here's why.