There is a common statistic that you should not track. It is unhelpful, even damaging to your success.

You are doing the patient (and your practice) a disservice by cleaning their their teeth on the first visit.

I'm surprised whenever I hear a dentist works without magnification. Boy, are they ever missing out!

Covid-19 has changed everything with how your greet patients. The old rules no longer apply.

Are you providing reactive dental care or proactive dental care?

What not to do when you are quoting a fee.

Here are three things you can do to prosper in 2020.

Trying to sell treatment to patients is a sure way to put yourself under stress. What's the alternative?

You need to start saying "no" more often.

"If you can't explain it simply, you don't understand it well enough." – Albert Einstein

"No" is a lovely word. Far better than "maybe" or "I'd like to think about it".

"No" is a lovely word. Far better than "maybe" or "I'd like to think about it".

Patients want the truth. They want honesty and authenticity. They don't want minimising and sugar coating.

An album of your own before and after cases is the most powerful treatment explanation tool you can have.

Do you sugar coat your diagnoses instead of giving patients the honest truth?

How do you make patients want orthodontic treatment?

Nothing could possibly go wrong with post-op instructions, could it?

Loupes create a perception you are precise with your treatment.

For years I've talked about how patients want simple, clear explanations, not long-winded, technical ones.

For years I've talked about how patients want simple, clear explanations, not long-winded, technical ones.